Article Source: Beaverbrooks
Last Updated: 6 November 2024 14:03
Marking its 25th year in Renfrew, Glasgow, Beaverbrooks has invested an impressive £2m in the newly refurbished store, which unveiled its transformation on Monday 4 November at Braehead Shopping Centre.
Set across 5,008 sq. ft. – upscaled from 1,963 sq. ft. – Beaverbrooks Braehead is a destination for Swiss watches and features dedicated shop-in-shop spaces for OMEGA, Breitling, and TAG Heuer, as well as TUDOR, which is a new addition to the store.
Beaverbrooks Braehead has also introduced luxury watch brand Jacob & Co, known for its highly sought-after timepieces which feature intricate, statement-making designs – making it the only stockist in Scotland and the tenth in the UK.
The expansion into the adjoining unit has provided a larger and elevated dedicated area for Beaverbrooks Diamonds & Weddings, where a team of experts will assist with special engagement and wedding ring purchases. With its rich heritage offering 105 years of diamond expertise, the retailer has unveiled a wide selection of hand selected Beaverbrooks diamonds, in addition to collections from Maple Leaf Diamonds and new addition Royal Asscher diamonds, which is celebrating its 170th anniversary this year.
The store also showcases fine jewellery and watches from Gucci, as well as other watch brands RADO, Raymond Weil, and Tissot. Luxury fine jewellery from Marco Bicego has also been introduced, making Beaverbrooks Braehead the brand’s first stockist.
Boasting 89 stores, including three Loupe boutiques and 23 dedicated luxury mono-brand watch boutiques across the UK, the national jeweller has continued to expand its offering over recent months.
Anna Blackburn, Managing Director at Beaverbrooks, said: “This investment into retail in Scotland and the future of Beaverbrooks is very exciting for us, particularly as this is our largest investment of the year. The Braehead store – which has increased two and a half times in size – marks our fifth refit of the year, with a final one planned before Christmas. We are continually investing where there’s opportunity and driving value for the business to safeguard the future of the company.
“We are pleased to continue to position our Braehead store as a destination for diamonds and watches – particularly as it becomes Scotland’s first and only Jacob & Co. stockist, alongside dedicated shop-in-shop areas for OMEGA, Breitling, TAG Heuer, and TUDOR watches.
“We’re confident the refurbished store will be popular with customers – both new and returning – and we look forward to continuing to provide exceptional levels of customer service while showcasing our expertise and passion for watches, fine jewellery and diamonds.”
Janene McQueer, Store Manager at Beaverbrooks Braehead, said: “We’re proud to have been part of shoppers’ special occasions for the past 25 years, and our latest refurbishment marks the next part of our journey. We can’t wait to share more celebrations with customers and cement our position as Glasgow’s destination for watches and diamonds.”
Ashley Bisland, Centre Director at Braehead Shopping Centre, said: “We’re excited to see Beaverbrooks officially open its doors to introduce its new look to our shoppers. It’s a great achievement and milestone for the brand and we’re confident visitors will love the new store.”
The brand new Beaverbrooks store is located in Unit 11-13, 12 Braehead Shopping Centre, Kings Inch Rd, Glasgow, G51 4BP. To view Beaverbrooks’ full collections, visit www.beaverbrooks.co.uk
Phil Cunningham's beloved Christmas Songbook is set to return to Glasgow, bringing festive cheer and a captivating blend of contemporary and traditional Christmas tunes to the Concert Hall!
READ MORETo celebrate its 20th year, Chaophraya is offering 20 lucky diners the chance to win one of 20 iconic Thai themed prizes - including a trip to Thailand guaranteed to be an unforgettable experience!
READ MOREBraehead Shopping Centre is excited to announce the opening of Scotland's only stand-alone Remus Uomo store, bringing the renowned brand closer to shoppers.
READ MOREThe Glencairn Glass, the world's favourite whisky glass made by Scottish company Glencairn Crystal, has launched a collection of gripping crime fiction short stories by up-and-coming crime authors.
READ MOREFamily-owned national diamond, jewellery and watch retailer, Beaverbrooks, has made its largest investment of this year in its Braehead store, which has increased two and a half times in size.
READ MOREMary's Meals charity Christmas market takes place at Glasgow Royal Concert Hall on weekend of 30th November, with guest appearance from Heart FM presenter Jennifer Reoch.
READ MOREHalo Arts are back with their 2024 Community Panto... The Wizard of Oz - A Wicked Glesga Panto!
READ MOREGlasgow Fort launches its seasonal celebrations including the return of its popular markets and funfair, as well as a host of visits from festive characters!
READ MOREFood lovers are sure to be fired up as it's been announced that one of the UK's top food festivals is coming to Scotland for the first time!
READ MOREitison's popular Drive-In Movies Christmas event is returning to Loch Lomond Shores over the 13th - 24th of December and tickets for the highly anticipated events go on-sale tomorrow morning!
READ MOREBuchanan Galleries and PEEK are joining forces to launch its Winter Warmer Appeal, a community-driven initiative to support local children and families in need as temperatures drop this winter.
READ MOREScotland’s leisure and tourism industry is making waves as Lost Shore Surf Resort, the nation’s first inland surf destination, officially opens its doors on the 11th November.
READ MOREThe Scottish Live Music Awards (SLMA) has announced its first-ever shortlist, following a phenomenal response from the public.
READ MOREA record number of Rocky Horror fans donned their suspenders and time warped like never before at The Pavilion Theatre!
READ MOREVisitors have the chance to win £1000 to spend at Loch Lomond Shores, just in time for Christmas this year.
READ MOREFirst Bus Glasgow is offering free travel for all veterans and UK Armed Forces personnel travelling to Remembrance Day activities of Remembrance Sunday and Armistice Day (11th November).
READ MOREitison's Drive In Movies Christmas has announced its return to Loch Lomond Shores this December with the festive spectacular running over not just one, but two weekends!
READ MOREWith just two days to go until the sold-out 2024 Specsavers Scottish Music Awards at Barrowland Ballroom, the prestigious awards ceremony has announced its latest winners and performers on the night.
READ MORETo celebrate Halloween, Producer Runaway Entertainment is delighted to announce that the critically acclaimed, smash hit, supernatural thriller 2:22 - A Ghost Story will return to Glasgow
READ MOREThe French Film Festival UK have announced the 2024 programme with more than 200 screenings of 60 French-language films across more than 25 different locations.
READ MORELittle Sunshine Entertainment return to Princes Square this Christmas to host Elf School - giving children an unforgettable festive experience!
READ MORETo celebrate the spirit of community and kindness, First Bus has launched its 'Acts of Kindness' campaign in Glasgow throughout the month of November.
READ MORELightbulb Film Distribution have announced that Mogwai: If The Stars Had A Sound will be released in UK & Irish cinemas for one night only on November 19th.
READ MOREGlasgow Science Centre has unveiled its enchanting programme of winter events for the festive season in the run-up to Christmas and beyond.
READ MOREGlasgow Film Festival (GFF) has announced the first films from its 21st edition, taking place 26th February to 9th March 2025.
READ MOREDobbies Garden Centres will host free festive-inspired events, giving people of all ages the chance to create garden-inspired gift ideas and Christmas decorations through fun, hands-on activities.
READ MORE25p from every ticket sold for Fawkes Festival, Starry Nights at Dean Castle and the brand-new Starry Nights experience at Beecraigs Country Park will be donated to Cash for Kids.
READ MOREIntroducing Bamboleo, a neighbourhood Spanish Steakhouse & Wine Bar, supporting Beatson Cancer Charity, opening on Friday 8th November.
READ MOREVolunteers of all ages and backgrounds are being sought to support the celebrations around Glasgow 850’s yearlong programme of activities, next year.
READ MORESky is giving customers VIP access and star treatment closer to home through the launch of the Sky VIP lounges at arenas across the UK, with OVO Hydro opening this weekend.
READ MORE